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Essentials of marketing research [electronic resource] / Joseph F. Hair, Jr., University of South Alabama, Mary W. Celsi, California State University-Long Beach, David J. Ortinau, University of South Florida, Robert P. Bush, Houston Baptist University. by
Edition: Fourth edition.
Publication details: New York, NY : McGraw-Hill Education, c2017
Availability: Items available for loan: BSOP Library (1).
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